Domain-Driven Design Europe 2018
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BIOGRAPHY
Founder and chief scientific officer of Cognitive Edge. His work is international in nature and covers government and industry looking at complex issues relating to strategy, organisational decision making and decision making. He has pioneered a science based approach to organisations drawing on anthropology, neuroscience and complex adaptive systems theory. He is a popular and passionate keynote speaker on a range of subjects, and is well known for his pragmatic cynicism and iconoclastic style.
He holds visiting Chairs at the Universities of Pretoria and Hong Kong Polytechnic University as well as a visiting fellowship at the University of Warwick. He is a senior fellow at the Institute of Defense and Strategic Studies at Nanyang University and the Civil Service College in Singapore. His paper with Boone on Leadership was the cover article for the Harvard Business Review in November 2007 and also won the Academy of Management award for the best practitioner paper in the same year.
He has previously won a special award from the Academy for originality in his work on knowledge management. He is a editorial board member of several academic and practitioner journals in the field of knowledge management and is an Editor in Chief of E:CO. In 2006 he was Director of the EPSRC (UK) research programme on emergence and in 2007 was appointed to an NSF (US) review panel on complexity science research.
He previously worked for IBM where he was a Director of the Institution for Knowledge Management and founded the Cynefin Centre for Organisational Complexity; during that period he was selected by IBM as one of six on-demand thinkers for a world wide advertising campaign. Prior to that he worked in a range of strategic and management roles in the service sector.
Andra splits her time between consulting internationally for large financial institutions and doing her PhD at the University of Warwick. Her research interest is in the modularisation of the financial services architecture and the development of new large-scale systems as complex adaptive systems.
Andra built her career in consulting mostly with IBM and SAP and she has worked internationally implementing complex financial systems for large corporations and banks. For the past seven years she has been involved in the Fintech market in London, setting up a Business Innovation Lab in IBM, working as a Lead Solution Architect for the Innovation Lab of Lloyds Bank. She is an Anthemis fellow and a mentor for Startupbootcamp in London.
Simon Wardley is a researcher for the Leading Edge Forum focused on the intersection of IT strategy and new technologies. Simon is a seasoned executive who has spent the last 15 years defining future IT strategies for companies in the FMCG, retail, and IT industries—from Canon’s early leadership in the cloud-computing space in 2005 to Ubuntu’s recent dominance as the top cloud operating system. As a geneticist with a love of mathematics and a fascination for economics, Simon has always found himself dealing with complex systems, whether in behavioral patterns, the environmental risks of chemical pollution, developing novel computer systems, or managing companies. He is a passionate advocate and researcher in the fields of open source, commoditization, innovation, organizational structure, and cybernetics.
Simon’s most recent published research, “Clash of the Titans: Can China Dethrone Silicon Valley?,” assesses the high-tech challenge from China and what this means to the future of global technology industry competition. His previous research covers topics including the nature of technological and business change over the next 20 years, value chain mapping, strategies for an increasingly open economy, Web 2.0, and a lifecycle approach to cloud computing. Simon is a regular presenter at conferences worldwide and has been voted one of the UK’s top 50 most influential people in IT in Computer Weekly’s 2011 and 2012 polls.
