Pitching DDD to the management – Michael Plöd – KanDDDinsky 2019


Over the last couple of months and years I have always been confronted with the question „how to I sell or pitch the ideas behind Domain-driven Design to our management“? This session aims to give you some advices how to address this challenge. Many of these advices are practically tested in various presentations and pitches to various senior and C-Level managers. I‘ll give you hints how to structure an argument for DDD, which parts of our beloved practice are of interest for those stakeholders and why you should also look beyond the IT-management for your pitch.


Follow us

Read our latest news from Virtual DDD on any of these social networks!

Recent videos

Managing Domain Knowledge with Chris Simon

From example mapping, to BDD, to DDD practices like event storming and domain storytelling, we're fortunate to have a wide range of tools for collaboratively building domain knowledge and creating models of those domains in software. One gap that many...

Connascence: beyond Coupling and Cohesion – Marco Consolaro

In 2009 Jim Weirich defined Connascence as "The Grand Unified Theory Of Software Development". The concept it is simple, yet very powerful in context of Object Oriented software development. It generalizes the ideas of Cohesion and Coupling, combining them...