Just when I thought I squeezed everything out of context mapping I've found myself using the format in unconventional ways. If you're interested in what happens when your organization is dealing with multiple business lines, when your technology stack is polluting your language, but nobody seems to notice or when your customer journey seems to have a life of its own this is the talk for you.
Rethinking software development: insights from 20+ years in the field
„If someone is taking a journey, he (or she) can tell a story. Therefore I would take my staff and hat and would choose to travel.“ (Matthias Claudius, 1740-1815) The present talk was designed with exactly this, 1000-times heard (and slightly updated), German proverb...


