View resistance not as an obstacle to overcome, but as a resource providing critical information. Instead of pushing back harder, investigate the source of the resistance to understand underlying concerns, threats, or misunderstandings. This exploration is key to finding a viable path forward together.
Examples
When a team is reluctant to adopt a new technique, do not just insist on its value. Instead, ask why they are pushing back to uncover if they feel threatened, do not understand, or have a valid alternative perspective.
